Formally applying behavioral insights to the practice of employee giving and volunteering
Corporate Citizenship Nudges towards Sustained Pro-Social Behavior in the Workplace
The result of the program provides partners and participants:
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Evidence-based methodologies to nudge employees forward in their giving and volunteering journey
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Proven strategies to address persistent social and business barriers (such as DEI efforts) using employee giving and volunteering as experiential learning.
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Tools for managers to help create awareness and understanding of the value of employee giving and volunteering as a management strategy in line with business priorities
DE&I
Diversity, Equity & Inclusion
How we can develop the right Nudges in order employees through Volunteering & Giving initiatives can develop and understand better ideas and beliefs around DE&I topics.
Tech Platforms
Tech Platforms
How we can develop the right Nudges so Tech Platforms can successful lead to higher employee participation ratings in volunteering and giving initiatives.
Engagement
Engagement
How we can develop the right Nudges to lead in Long-term sustainable engagement of employees participating in volunteering and giving.
Learn more about Nudge the Good by downloading the October Listen Up! Show.
A Scientific Approach for Break-Through Results in Corporate Citizenship
A new era of Corporate Citizenship is about to begin with the formal application of behavioral science to employee volunteering and giving.
Our Partners
Behavioural Insights
Tech Platforms
Community of Practice
Organisations and leaders who are engaged with Nudge the Good initiative, and committed to apply the findings in their work.
More Leaders from: New York Life, Dow, CCC, MLW Consultancy, iWill Global Consulting, Luminous, AbbVie, Comcast NBCUniversal, Marriott International, Chevron, Target, Medtronic Foundation, World Bank, AstraZeneca, University of Minnesota Duluth, Engage for Good, SAP, Purposity, Conference Board, Double the Donation, GSK, Bell, SmartSimple, America’s Charities, University of Georgia, Altria, Splunk, Vendredi, Randstad, DP World, DHL, and more
An Evidence-Based Approach to Corporate Citizenship
Behavioral Science
Behavioral science examines human behavior, seeking to understand why human beings make the decisions they do. This is an evidence-based approach encompassing a number of academic disciplines including cognitive science, neuroscience, psychology, sociology, anthropology, and economics.
Neuroscience
The goal of neuroscience is to understand the biological basis of perception, learning, behavior, memory and consciousness. This is achieved by examining the interaction between cognitive behavior and the physical processes of the nervous system facilitating that behavior.
Transformative Learning
Transformative Learning Theory seeks to bring critical awareness of unconscious bias and expectations. This awareness can lead to a "perspective transformation" in how we see ourselves in the world (psychological) what we believe to be true about the world (convictional) and how we act in the world (behavioral).
Bridging the Gap Between Research and Practice
RW Institute removes barriers to employee volunteering and giving through multidisciplinary, coordinated action and research by collecting resources and stakeholders to incubate ideas using evidence-based methodologies, and achieve a sustained pro-social behavior in the workplace.
Meet the The RW Institute Nudge the Good Unit
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Allyson Hewitt
Vice President Impact at MaRS Discovery District
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Sylvia Bartley BSc Hons PhD
Sr. Global Director at The Medtronic Foundation | Author
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Daniel Glisczinski
Associate Professor, University of Minnesota, Minneapolis, Minnesota
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Jerome Tennille, MSL, CVA
Director of Social Impact & ESG at The Uplift Agency
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Alexandra van der Ploeg
Corporate Social Responsibility at SAP
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Janet Zagorin
Member, Board of Directors at Enchant Energy LLC
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Sarah Welch
Vice President at ideas42
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Jenny Moe
Corporate Social Responsibility Senior Manager at Target
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Daniel Kamins
Director of Strategic Partnerships at Comcast NBCUniversal
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Naheed Chowdhry
CEO at iWill Consulting
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Lindsey Buss
Senior External Affairs Officer, Community Outreach at The World Bank
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Amanda Shantz
Professor of Management and MBA Director at University of St.Gallen
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Daniella Foster
VP & Global Head, Public Affairs, Science & Sustainability, Consumer Health at Bayer
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Marylou Brannan
Principal Consultant at SummerFallow & Board of Directors member at Microsoft Alumni Network
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Alex Cunningham
Senior Employee Experience Advisor at Chevron
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Patrice Thramer
Senior Director Global Community Employee Engagement at Nike
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George Papaioannou
Global Director Internal and Leadership Communications at AbbVie
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Megan (Harvey) Zamora
Senior Manager, Global Responsibility & Global Social Impact at Starbucks
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Rachel Madan
Director, Sustainability and Impact at Luminous
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Bridget (Sweeney) Renzulli
Senior Consultant and Producer at Humankind Partnership
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Eduardo Cetlin
President | Amgen Foundation & Executive Director Philanthropy & ESG
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Runa Dhar Whitaker
Senior Director Community Relations & Foundation
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Natalia Alexandra Skalkogianni
Behavior Change Specialist & Community & Programs Manager at ethelon.org
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David Hessekiel
Founder and President at Engage for Good
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Megan (Dominguez) Strand
Director of Strategic Consulting at Realized Worth
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Nichole Proctor Giller
Project Manager at Realized Worth
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Helen Seibel
Head of Community and Employee Giving at BMO Financial Group
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Audrey Guibat Demont
External Affairs & Corporate Communication
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Chris Jarvis
Executive Director, RW Institute | Chief Strategy Officer, Realized Worth
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Kostapanos Miliaresis
RW Institue Nudge the Good Unit Director
